To fully grasp the essence of the user experience in Montreal's public markets, as it is currently lived as well as the ideal version, in order to propose improvements to services and infrastructure
Participatory walks with market customers took place at Atwater Market, Jean-Talon Market, and Maisonneuve Market. Observation visits were then conducted by each of the specialists involved (service design, graphic design, and architecture) at different times of the year (winter, spring, and summer).
Users with specific needs were contacted and interviewed to better understand their individual experiences. These interviews helped identify issues and opportunities for improvement. Additionally, we conducted on-site interviews with merchants to understand their particular experiences. Our understanding of these two sides of the same coin helped us better define the design constraints for the project.
The entire process, from ideation to solutioning, was carried out in an interdisciplinary manner, involving the three disciplines of the project collaborators (services, graphics, architecture). In order to ensure that we clearly communicate design concepts and to better equip the city for potential future briefs following our work, we developed detailed project cards and documented them within the diagnostic report.
Exemple de fiche projet travaillée en collaboration avec des designers graphiques
Exemple de fiche projet travaillée en collaboration avec un architecte
Exemple de fiche projet d'un concept de service
